Ермолино: от киоска до империи. Как вырасти до 120 млрд без кредитов и франшиз?

The video opens with a brief introduction at 00:00, then explores the unique business model of Ermolino at 01:14, detailing how the company evolved from roadside kiosks selling semi‑finished products into a federal network of thousands of branded stores and three modern full‑cycle factories. At 03:32 the narrator explains the company’s beginnings, followed by a discussion of how Ermolino saved a city and expanded its product range at 05:16. The segment at 07:08 covers the company’s growth strategy, emphasizing its deliberate rejection of wholesale and franchising, while 09:03 highlights why Ermolino remains unthreatened by large competitors. The video concludes with a summary of the key principles and future directions at 10:53.