Semrush Tutorial: Complete SEO Guide for Beginners (Updated 2025)

This beginner-friendly Semrush tutorial covers everything you need to boost your SEO in 2025. You'll learn how to use the Keyword Magic Tool for data-driven keyword research, run a full site audit to fix technical issues, discover keyword gaps and analyze competitors, optimize pages with the On-Page SEO Checker, build a content marketing strategy with Content AI, improve authority using the Backlink Audit & Link Building Tool, track keyword rankings with Position Tracking, and automate SEO monitoring to stay ahead effortlessly. 00:00 Intro 00:34 What is Semrush? 01:06 Orientation & Account Setup 02:58 Analyze the Competition: Traffic & Keyword Gaps 08:39 Conduct Keyword Research: Keyword Magic Tool 14:48 Develop A Content Marketing Plan: Keyword Strategy Builder & Content AI 23:36 Improve Your Website’s Technical Health: Site Audit & On-Page SEO Checker 35:26 Increase Authority with Backlinks: Backlink Audit & Link Building Tool 44:25 Measure Your Ranking Progress: Position Tracking 49:16 Next Steps & Other Toolsets to Explore