If AI Takes All Of Our Jobs... Who's Going To Buy Everything?

Companies have long sought to reduce labor costs through downsizing, outsourcing, and automation, and recent advances in artificial intelligence are accelerating that trend. Even though AI is still imperfect, large language models, general‑purpose robots, and generative tools are already displacing jobs and improving productivity. For executives, the key question becomes: if we automate everyone’s work, who will purchase the products and services that the company produces? While AI can cut man‑hours and boost efficiency, it also raises concerns about a future where fewer workers can afford to buy goods, potentially undermining the very market that sustains businesses.