Trends in marketing in 2022. How has advertising changed in 2021? TikTok, FB, Insta.

00:00 – The conversation begins. 00:21 – Misha Dubchak introduces the topic. 00:34 – He discusses how the advertising market on social networks is transforming. 02:27 – He addresses whether static formats are dying. 04:50 – He shares Western trends that can be copied. 06:40 – He outlines new trends in advertising for 2022. 08:20 – He talks about mobile traffic and what to expect in applications. 09:40 – He discusses TikTok advertising. 15:21 – He explains how to enter TikTok. 17:30 – He speculates when TikTok will kill everyone. 20:25 – He talks about micro- and macro-influencers. 25:03 – He discusses first contact with a client. 26:00 – He reveals secrets and methods of complex sales funnels. 27:49 – He presents a difficult case from his practice. 32:49 – He explains what is on sale on Instagram in one touch. 35:25 – He shares what was sold most on Instagram. 37:44 – He covers other trends for 2022.