VICTORIA'S SECRET: ВСЯ ПРАВДА ПРО БРЕНД. Секс-скандали, харасмент, бодішеймінг. Історія бренду

In this video we explore the full history of Victoria’s Secret—from its early days as a specialty lingerie shop to its rise as a global fashion icon, detailing key milestones, controversies, and transformations. The video covers Laura Berman’s brand foundation and first store openings, the 1990s acquisition by Lesley Wexner that shifted the brand toward fast‑fashion parity with European rivalries, the creation of the iconic “Angel” figure, and the brand’s eventual peak of popularity. It discusses the unveiling of the controversial runway shows that featured overstated body ideals, the role of major collaborators such as Ed Rak, Jeffrey Epstein, and Lesley Wexner, the accusations of sexism and harassment that led to Rak’s dismissal and a reevaluation of the brand strategy. The narrator then highlights efforts to rebrand with a focus on inclusivity, the launch of new shows, and ongoing criticisms that question the brand’s relevance. The discussion is segmented by timestamps: 0:00 - Introduction 4:00 - Advertising pause 5:30 - Brand origins and first store concepts 9:35 - Lesley Wexner’s acquisition and shift to fast fashion 13:27 - Four secrets to winning women’s hearts 15:10 - First model shows and male attitudes towards models 17:30 - Creation and evolution of the Angels 22:32 - Peak popularity of the brand 25:05 - Angels’ lifestyle expectations and toxic boundaries 28:31 - Legendary Victoria’s Secret shows and controversies 33:31 - Harassment allegations, Ed Rak’s departure, brand overhaul 39:40 - New inclusive direction and collection changes 41:28 - Launch of a new show and audience critique